‘25 Steel City 1A

GET YOURS!

VALUE ON MERIT NOT JUST PRICE

EXPLORE ALL

SCR SIGNATURE WATCHES

SHOP NOW

SUPERPRODUCTION

SHOP NOW!

SCR GRUN

SHOP NOW!

SHEFFIELD 24 HOUR WATCH

SHOP NOW!

The '25 Steel City Diver 1A

GET YOURS!

VALUE ON MERIT NOT JUST PRICE

EXPLORE ALL

SCR SIGNATURE WATCHES

SHOP NOW!

SUPERPRODUCTION

SHOP NOW!

SHEFFIELD 24 HOUR

SHOP NOW!

SCR GRUN

SHOP NOW!

Discover Sheffield Watches

CLASSIC DIVER

HERITAGE DIVERS

GTs

SIGNATURE WATCHES

QL1s

GMTs

ALLSPORTS

DIVER 1A'S

GT'S

CHRONO'S

QL1'S

QL1'S

The ‘25 Steel City 1A.
Heritage reborn. Again.

The ‘25 Steel City 1A. Heritage reborn. Again.

Sheffield Watches started in the US in the '60s. We brought it back in the 2020s.

When we revived the brand, the response from the UK & Ireland wasn't just welcome. It was overwhelming. Orders rolled in. Encouragement followed. You showed up.

So we're showing up for you.

Last year's Steel City '24 was just the beginning. This year's Steel City '25 is the evolution:

  • 38mm 316L stainless steel case and bracelet
  • Anti-glare sapphire crystal
  • Seiko NH35 automatic movement
  • Blue bezel and dial with British flag inset
  • Swiss lume on markers and hands
  • Bonus red nylon strap included

This time, it's offered globally. Because heritage belongs to everyone who earns it.

Thank you, UK & Ireland. Thank you, Sheffield.

After 35+ years in product development, I've learned one thing: the details that matter are never easy to get right. These Sheffield Allsport 1A models deliver the build quality and genuine craftsmanship of watches two to three times their price.

Because settling was never part of the plan.

GET YOURS!

4.89 Star Rating!

With over 8,000 watches sold around the world.

The Classic 60's Diver 38 is Back In Stock

The NO DATE Automatic You've Been Asking For

True to Sheffield's iconic 1960s diver, the 1A 38 Black/Orange features a striking black dial with bold orange markers, 38mm case, and the most requested feature: NO DATE. Powered by reliable Seiko NH35 automatic movement with 200-meter water resistance. The first no-date automatic. More coming soon.

SHOP NOW!

FEATURED WATCHES

Signature Watches

SHOP NOW

Superproduction

SHOP NOW!

24 Hour

SHOP NOW

Back by Popular Demand SCR Collab Inspired by Spike Feresten/Spike's Car Radio

The SCR Grun and St. Barths sold out fast. Really fast. Inspired by Spike Feresten's Car Radio and built for those who get it – Grun channels those iconic 70s Porsche racing greens, while St. Barths captures the crystal-clear waters where the best diving happens.

We're back with real inventory this time. These aren't just watches – they're reminders of places you've been or need to go. Same Sheffield specs you expect, same stories that matter.

ORDER NOW!
ORDER NOW!

Jay Leno's Garage
Limited Edition Sheffield Driver's Watch

SOLD OUT!

The Jay Leno's Garage "Drivers Watch" first sold out in 18 hours. We moved as quickly as possible to produce a second run, and it sold out in approximately 24 hours.

Jay Leno has been genuinely appreciative of the overwhelming positive response his "Drivers Watch" has received from customers, and if we get enough interest, we'll bring it back again.

Join our mailing list to be the first to find out when the Jay Leno's Garage "Drivers Watch" and other great watches will be back in stock.

Introducing SUPERPRODUCTION

The First Swiss Movement Sheffield in over 50 years.

The Sheffield SUPERPRODUCTION is the first in a series of limited-run Swiss movement watches in the Sheffield line. Throughout the 60s and early 70s, Sheffield watches were predominantly Swiss movement dive watches.

Times have changed, but there is still a place for a Swiss movement range that maintains the value and performance ethos of all Sheffield watches.

The custom-tooled 316L Black PVD 40mm case with polished aluminum bezel and anti-reflective coated sapphire crystal tested to 20 ATM encases a brilliant blue graphite dial, gilded hands, and outlined markers filled with Swiss Lume. It's driven by the sturdy and reliable Swiss-made Sellita SW 200-1: 26 jewels running at 4Hz with a 38-hour power reserve. The watch comes with a leather rally strap as well as the classic FKM Tropic strap typically used on almost all Sheffield dive watches.

The SUPERPRODUCTION is the highest-priced watch in the range, but considering its specification, it punches far above its $428.00 price.

There are only 90 pieces. The next round will most certainly be in 2026, so now is the time to acquire this first run of a special series.

 

BUY NOW!

The Rally & The 24hr Are Here!

The Rally is an homage to the classics. Who uses a steering wheel as inspiration? In this case, the famous Nardi wheel coveted as an accessory for Porsche 356 cars of the 50's and 60's, as well as Ferrari and other classics. Nardi steering wheel variations are quite beautiful, and the one often seen in the 356 is the one I chose, with its black horn button, chrome spokes, and mahogany wheel.

The Rally's polished silver dial features a "wheel" inlay and black center, accented with luminous hour and minute hands. The mint green lume indices represent the color of the markers in the 356 speedometer and tachometer. The vented leather band completes the vibe.

All top-level specifications common to Sheffield watches are included: 316L case and back, sapphire crystal, and 20 ATM water resistance. The Rally features the sturdy Japanese Miyota Automatic 8215 movement.

SHOP NOW!

Introducing the VisiLume GMT

This is a very limited run of 45 units each of this special GMT in both Yellow and Orange dials. The reason for such dials is because I was getting requestes for some brighter dials in an automatic. Hence the name VisiLume GMT. This is a test and if these pique interest I’ll bring them back. I think these are very cool and I hope to bring them back in greater quantity down the road. The GMT is powered by the sturdy Seiko NH34 movment in a 41mm 316L case, Sapphire crystal, Swiss Lume and 20 ATM. The full spec that you have come to expect from Sheffield.

 

 

SHOP NOW!
SHOP NOW!
SHOP NOW!

A Very Personal Project

Watches and Porsches

I have always liked watches and cars. I remember watching the TV series Sea Hunt and James Bond movies wanting the cool watches the characters wore. Likewise, I still remember Grand Prix and being immersed in the sounds and the wide screen. When I was 11 my parents gave me my first “Dive Watch” a Sheffield Allsport. I beat the hell out of that watch and I still have it today and is pictured above. It also started me on my love of and collection of dive watches over the last 50 years. Over that time, I’d look at that watch amongst my other watches and wondered “What If?” Well, the day has come. I am pleased to offer the Sheffield All Sport 1. A revived brand and surprising value. My goal was to build this watch with the highest specification possible at a price comparable to the $13 dollar price paid in 1970 in today’s dollars. These Allsport 1 models hold their own perfectly within my own collection, high and low, with no compromise.

The Process

More to the Story
The Allsport Diver 1A

All of the reasons why, and story of the revival of Sheffield remain the same as told in the original narrative below when I debuted the Sheffield Allsport Diver 1.

The Allsport Diver 1A is something even more special because it is the “Homage” the “Update” in watch-speak of my original Sheffield. The “A” stands for Automatic which is as close as I could get to my original hand wind. Actually the 1A can be hand wound but it’s true feature is the Seiko NH35 24 jewel movement which has 40 hours of reserve and -20 to +40 seconds accuracy per day.

All of the other performance specifications are in line with all other Sheffield watches. Sapphire crystal, 316L steel cases, aluminum bezel. The extra boost of full Swiss lume for all indices and numbers. And of course a modern “Diving” watch requires at least 20 ATM water resistance. Which the 1A has along with its true to heritage FKM rubber Tropic strap.

Visually, the “Update” is as true as possible to the original range of Sheffield Allsport Divers. The color of the indices and numbers as well as the custom tooled hands, even the cyclops date window. But the added bonus is the replica engraving of the diver on the case back which adds a special touch.

The focus on value and price remains paramount. Originally the automatic Sheffield watches ranged anywhere between $19.50 to $22.00 from the late 60’s to the early 70’s. I will use 1970 as I did for the ALLSPORT 1. The price lands, with inflation, in the mid $170’s today. And since we have been ending on the 8’s the 1A will be $178.00.

The 2023 Sheffield Allsport 1A is actually a far more robust watch than its 70’s ancestor? But back in the day it was still a “Diver” and so is the 1A.

I am very pleased with this watch in so many ways!

Jay

Explore All Watches

SHOP ALL